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Top Search Terms | 2008

December 14th, 2008 by Moti Karmona | מוטי קרמונה · 4 Comments

Madonna - Britney

GoogleYahoo, Ask and Lycos have released* their top search terms for the past year (2008) and I have aggregated it to your convenience in one happy table below.

I don’t have anything smart to say about it but I did manage to pull out five intriguing  insights.

My Five Cents:

  • As done last year, it seems like Y!  have removed all the  navigational queries from their report (I wonder why ;)
  • “Poker” is the “Top Search Term Of The Year”  for for the 3rd consecutive year on Lycos… (what is Lycos? :)
  • Though she didn’t make it to the White House, US vice-presidential candidate Sarah Palin captured the zeitgeist of internet users in 2008 while Obama in the 6th place.
  • IMHO, Ask.com is just being too honest in their report – 50% of Ask search terms are navigational queries and the rest are boring.
  • Britney Spears has been the most popular search term at Yahoo for seven of the past eight years! 

Top Search Terms | 2008

1sarah palinBritney Spears DictionaryPoker
2beijing 2008WWEMySpaceParis Hilton
3facebook loginBarack ObamaGoogleYouTube
4tuentiMiley CyrusYouTubeGolf
5heath ledgerRuneScapeFacebookSarah Palin
6obamaJessica AlbaCouponsBritney Spears
7nasza klasaNarutoCarsClay Aiken
8wer kennt wenLindsay LohanCraigslistPamela Anderson
9euro 2008Angeline JolieOnline degreesFacebook
10jonas brothersAmerican IdolCredit scoreHolly Madison



Update (18 Dec. 2008): Top 10 search queries that people used on Delicious in 2008 are: news, blogs, reference, wiki, restaurants, hotels, css, web 2.0, artists, music… I think it is loud-and-clear that the biggest bookmarking site isn’t fulfilling its search potential (!)



* Note:  Microsot (Live) didn’t released the updated list until now and AOL didn’t break out overall terms so wasn’t included here.

Tags: Google · Internet · Search

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